4 Ways Data Visualizations Can Help Grow Sales

It is more competitive than ever before. As the amount of customer data increases, understanding the trends that drive your sales team’s success becomes increasingly difficult.

Your sales team depends on data insights to close deals. Relying on spreadsheets or manually updated databases to best understand the needs of current and potential customers is not realistic. There is simply too much information to process without the help of data visualizations.

Here are 4 Ways Data Visualization Can Help Grow Your Sales

Help Manage Sales Quotas

Quotas can be one of the most important metrics for sales teams. They help establish growth milestones for each employee and unify the team towards a common goal. Visualizations combine past and present data into customized insights across a variety of variables.

Instant Reports

Eliminating difficult and time-consuming manual reports and replacing them with a technology partner that can sort through data from myriad sources and produce actionable insights. Pipeline reports and sales trends can be generated in hours, minutes and sometimes seconds, enabling your sales team to focus more time on strategy and execution.

Real-Time Updates

Although your CRM system provides the status of all leads, data visualization can help you see an individual team member's progress. What is the deal closure rate? What is the successful contact rate? Using this real-time data allows you to help team members address the issue and course correct immediately.

Share data across teams and departments

Instead of analyzing data and building reports with tools unique to each department, utilizing a single platform capable of pulling together data from multiple documents allows the team to build and share accurate reports utilizing a source of truth. This reduces the friction of sharing data between teams, the time needed to create the reports and increases the productivity of the entire organization.